Overview
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Goal:
Good for You was created to provide information on health and well being to Chicagoans by reporting on green initiatives, local events, and health news and creating a forum for discussion on what is happening in the Chicago area.
In the future, Good for You would include a full schedule of wellness related events in the Chicago area. The blog would also track community developments like the location of urban gardens and developments at farmers markets.
One of the blog’s goals would be to grow it’s readership community by hosting real life events like cooking classes or field trips that would interest readers and bring them together to foster further discussion and exchange of ideas related to healthy living in Chicago.
Community:
Right now, my friends are the only people who read Good for You.
In the future, Good for You would mostly attract a middle class, health conscious audience. But a goal would be to attract a more socio-economically diverse audience by covering the opening of grocery stores in Chicago’s food desserts and dealing with health issues that are common in low-income communities.
Plan:
- Include user-generated content by asking readers to help track things like food desserts, urban gardens, etc. through maps.
- Include a calendar of wellness, green, and/or health related events going on around town.
- Mixing original reporting with aggregation to cover a variety of issues that effect Chicagoans
- Eventually, Good for You could host community events like cooking classes, gardening sessions, and trips out to local farms that would strengthen ties within the Good for You community and allow it to grow through partnerships with other Chicago organizations.
Check out The People and In the Future … for more information.